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3 Trends That Will Dominate Communications Technology in 2015

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shutterstock_229425496Technology will dramatically change how we communicate in 2015 – even more than in previous years of innovation. Connectivity and mobile technologies will be used to enhance our communication with peers, co-workers and family in new and innovative ways, as gadgets become lighter, more mobile, and more feature-rich.

We see technology enhancing communication across three core themes in the New Year, and organisations and individuals that take advantage of these trends will have a real advantage over their competitors in 2015.

Wearables will (finally) work as advertised

For a few years now wearable technology has been a neat concept, with the likes of Google experimenting with high-tech glasses, and Samsung taking the early mover advantage with smart watches. But to date these neat ideas have been just that – exciting prospects, but failing to live up to their potential for mass market adoption.

In 2015 we will start to see successes in wearable technology, and wearables will begin to become an indispensable communications tool. One of the core benefits of them, after all, is that by design they are with you wherever you are, which enhances the reliability of contacting you. As app developers begin to grapple with how to best make use of these technologies, we will also start to see feature-rich communications platforms develop, with wearables, smart phones and laptops working together to provide seamless and rich communications platforms.

The Internet Of Things

One of the stranger things that we’ve seen happen in technology over the past year or so is the rise of the “Internet Of Things” – whereby sensors and the like bring just about every device you could imagine on to the Internet. Televisions, once passively broadcasting footage to your living room, are now “smart” with in-depth online functionality enhancing the viewing experience. Your fridge can send you alerts when it needs restocking. Footage from your security camera can be accessed from anywhere in the world.

Phones were of course already part of the worldwide communications platform we call the Internet, but it’s going to be interesting to see in 2015 how these new Internet-enabled devices start to change the way we communicate with one another through our phones and the functionality they in turn offer. Having a fridge send automated shopping lists to the phone of the person in the household that the GPS has determined is closest to the grocery store is within the realm of possibility, and as strange as it might sound, examples such as that show us that the Internet Of Things may well be responsible for making our communications with one another more efficient and productive.

Cloud communication

The Cloud has already become a dominant part of our communications, and in 2015 that will be enhanced even further. We already use Cloud services for our emails, our VOIP communications, and to collaborate with one another at work. Cloud services are everywhere, but the trend that we started to see in 2014, and will continue to see play out in the New Year, is for these services to be brought together under one platform.

We don’t want to be using multiple logins for multiple services when we want to communicate with one another. For this reason, vendors such as Google, Apple, and Microsoft are working to bring holistic solutions together that offer a range of collaboration and communication tools within the one login. We will also see smaller players create niche, but carefully tailored, full-featured solutions for their customer base as well.

Communication technology in 2015 is going to be about much more than enabling voice or video conferencing. It’s going to be more closely integrated with collaboration and social networking tools, and then enhanced by a wider range of technology specifically designed to help enable more efficient and effective communication between people (and even their devices).

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